Sony takes first step into the netbook market

by admin on August 6, 2009 · 0 comments

in Laptops

sony-netbooksSONY WILL BEGIN selling its first net- book computer next month and in doing so enter the only sector of the PC market showing significant growth.  The Vaio W is based around a 1.66GHz Intel Atom N280 processor, the same processor used in many other netbooks.
Like other netbooks the Vaio W has a 10-inch screen, but its display has a resolution of 1,366 by 768 pixels rath er than the more common 1,024 by 600 pixels. That means more of a Web site can be fitted onto the screen, and the user will have to scroll less, the company said at a launch event in Tokyo on Tuesday.
Sony is planning to use the higher resolution as one of the key differentia tors between the Vaio W and other computers on the market. It will also promote the machine’s touch panel, which is about the same size as that found on conventional laptops.
It will go on sale in the U.K., France, Germany, Austria, Italy, Spain and Rus sia from August, and be available via Sony’s online shop.
The PC industry witnessed a record decline in the first quarter of this year as grim economic conditions caused many consumers and compa nies to postpone nonessential pur chases. Global shipments fell by 8 percent against the same period of 2008, led by a sharp decline in demand for desktop PCs, according to iSuppli.
The mobile segment saw 10 percent growth thanks largely to demand for netbook PCs.
Sony came close to launching a net- book when it put the Vaio P on sale. The computer is smaller than many netbooks but runs Windows Vista on the more powerful of Intel’s Atom processors. The Vaio W measures 27 centimeters by 18cm by 2.7cm. It runs Windows XP, comes with 1GB of memory, a 160GB hard-disk drive, two USB ports, 802.lla/b/g wireless LAN and Blue- tooth. There’s a camera above the dis play and a built-in memory card reader.

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